Featured Post

Twenty Practical Steps to Better Corporate Governance | The Corporate Secretaries International Association (CSIA)

Twenty Practical Steps to Better Corporate Governance | The Corporate Secretaries International Association (CSIA) Please click the li...

Friday, May 26, 2017

When is a book a good lead magnet?

http://ift.tt/eA8V8J

When is it good to use a book as your opt-in, and when is it not?

So many startups have an ebook or a massive white paper as their opt-in, and I can only remember a small handful of times I actually wanted one.

Do super long-form opt-ins always convert better, and I’m just an anomaly in that I don’t like them?

submitted by /u/ThomasOHMalley
[link] [comments]

May 26, 2017 at 04:16AM

http://ift.tt/2qlg6q7

from /u/ThomasOHMalley

http://ift.tt/2qlg6q7


No comments:

Post a Comment