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Sunday, April 16, 2017

A competitor emailed us that they’re going to copy us. How should we respond?

http://ift.tt/eA8V8J

Received an email from a direct competitor. This mid-level new hire also invited us to talk. She is the second person from their company to create a Free account.

I love your ease of use so I signed up again to show people how good you’ve made the AWS integration experience over ours.

Background

tl;dr We’re David. They’re Goliath.

We’re a fully bootstrapped open source startup whose founders met on Reddit after being long-time Redditors. We offer security & compliance configuration monitoring for AWS. As we make innovations we blog about them with great detail, which attracts the devops users we’re looking to help. This strategy has attracted big names, including Amazon and their evangelists.

This competitor has over $27M in funding and a ton more overhead. As a result, they charge a lot more for a lesser service (#humbleBrag 🙂 ) with a much more difficult onboarding process.

submitted by /u/cloudsploit
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April 16, 2017 at 10:25PM

http://ift.tt/2pq2Tw2

from /u/cloudsploit

http://ift.tt/2pq2Tw2


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