What is Digital Transformation?
By Bill Schmarzo
For a phrase that’s being thrown around quite a bit recently, what does “Digital Transformation” mean? When someone says that they want to digitally transform their business, what does one really mean, why do they want to do it, and how should they approach this “digital transformation” process?
First off, let’s start with a definition. If we don’t know what we are trying to achieve, then how do we know how to get there? Or to quote the famous Greek philosopher Yogi Berra: “If you don’t know where you are going, you’ll end up someplace else.”
In a recent blog “How To Achieve Digital Transformation” I stated with the following definition of Digital Transformation:
To read this article in full or to leave a comment, please click here
June 01, 2017 at 05:40AM
from Brand Post
No comments:
Post a Comment