Friday, June 2, 2017

BrandPost: Information Transformation: Putting Data at the Heart of the Enterprise

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Major companies such as BMW, Barclays Bank, or Proctor & Gamble are not only complementing their revenues with new digital products but are often revolutionizing their own vision by a complete dedication to digitization. At the heart of this process is data, making information transformation the most important and central dimension of digital transformation.

The “Information Transformation Workbook” that IDC has created, sponsored by the software company SAP, is a companion on the journey of digital. It shows the dimensions of this process and how information is the key to new levels of insight and becomes the basis for new business models. The tools and exercises in this workbook correspond with IDC’s tested assessment methodologies for information transformation.

To read this article in full or to leave a comment, please click here

June 02, 2017 at 05:53AM

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from Brand Post

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