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Thursday, June 22, 2017

A Quick Formula to Tell the Best Stories

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– David Grossman
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Don’t Tell Stories Without a Purpose Sometimes leaders get so caught up with grabbing an audience’s attention that they miss the point. For instance, a personal anecdote is great but only if it connects to what you’re trying to communicate. In other words: It doesn’t really matter if your son won the state high school basketball tournament unless his game-winning shot says something about what your company team needs to do every day.
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