Friday, May 12, 2017

Coca Cola’s investments in startups is the real thing for innovation

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SAN MATEO, CALIF. – Coca-Cola as an incubator for fast-growing startups? It may seem an odd match, but Alan Boehme, chief innovation officer at the $42 billion beverage giant, says it’s a smart move.

[ Related: 8 tech startup trends to watch in 2017 ]

“You can’t innovate in a vacuum, you need to reach out to partners and customers,” Boehme said at the CIO Perspectives conference here this week. “We scan the broad spectrum of trends, and get inspiration from — not trying to solve specific business problems because that is incremental – but where we have to go.”

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May 12, 2017 at 07:30PM

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from David Needle

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